Sleek lines in front of an intently lit grey backdrop, the 2015 IKEA Catalogue is coming to your stands soon. Wait, what was that? What people would normally expect to be the milieu for an Apple product, IKEA parodies Apple’s advertising scheme to create an ingenious marketing scheme of their own. The bookbook™ mocks the highly…
We have changed the way we gather our information. We have changed the way we process information, enjoy entertainment, and go about our daily lives. Most notably, technology has become an instrumental part of all of our lives. So, instead of writing a blog post with only about 500 words, I’ll aim for about 10,000.…
Hate shopping for furniture? Hate going to big blue buildings labelled “IKEA” because they remind you of the hours upon hours of mindlessly viewing bed frames? Well Sydney, Australia is the place for you! Recently, an IKEA in Sydney recognized the predominately male hate for furniture shopping, and responded by creating MÄNLAND, a playground for…